Innovation Communication. Outline of the Concept and Empirical Findings from Germany.
- Publication Type
- Journal contribution
- Authors
- Mast, Claudia / Huck, Simone / Zerfaß, Ansgar
- Year of publication
- 2005
- Published in
- Innovation Journalism
- Band/Volume
- 2/7
- Page (from - to)
- 1 - 14