GeMark16: Neuauflage eines bibliometrischen Rankings für Marketing-Zeitschriften
- Publication Type
- Journal contribution (peer reviewed)
- Authors
- Voeth, M./Herbst, U.
- Year of publication
- 2016
- Published in
- Marketing ZFP – Journal of Research and Management
- Band/Volume
- 38/2
- Page (from - to)
- 105-114